from the conferences organized by TANGER Ltd.
The article shows the idea of building the algorithm to examine the structure of marketing product categories, which could become the basis for shaping the logistics systems of distribution. In the face of changing needs of consumers as well as models of purchasing decisions, this approach may be an important factor in increasing the competitiveness of distribution companies. The algorithm is universal and can be used in different sectors of the economy where there is an independent demand.
Keywords: category management, logistic system, distribution© This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.