from the conferences organized by TANGER Ltd.
Proceeding globalization, increase of competition influence, increasing crisis symptoms, but also new cooperation possibilities are challenging for the companies. They are often related to changes in the strategic and operational management. New business models oriented at creation of value are the manifestation of implemented changes. They allow a company to get a competitive edge and generate income. Purpose of the paper was to present concept of business model of transportation and forwarding company. Business model of this company was treated as a unique architecture of tangible and intangible resources able to generate value. Object of the studies concerned theoretically and practically important scientific problem in the field of logistics, in particular this applies to business modelling of logistic companies. Within the last decade, the issue of constructing business models was very interesting as regards both science and research among foreign and domestic researchers and practical users Subject of the studies was transportation and forwarding company belonging to a capital group of fuel and power sector. The paper presents business model structure of such company and together with assessment of generated value. Balanced Scorecard was used for the measurement purposes.
Keywords: Business model, transportation and spedition company, customer value© This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.