from the conferences organized by TANGER Ltd.
This paper presents the results of the primary research, which aimed to select areas where it would be suitable to look for a way how to deepen mutual relations among selected distribution chain members on the car oil market to make the total value for all the involved parties grow. The research succeeded both in mapping of the current situation in mutual cooperation among manufacturers, distributors, and garages in the areas of development, production, distribution, and sale of car oils, and in identifying significant opportunities for future improvements and optimization. The recommendations resulting from the research and published herein can be, in our opinion, used with an advantage to improve cooperation of distribution stakeholders in any similar chemical products.
Keywords: car oil distribution chain, cooperation of stakeholders© This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.